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Author Topic: How Target Figured Out A Teen Girl Was Pregnant  (Read 1715 times)

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Offline Skhilled (OP)

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How Target Figured Out A Teen Girl Was Pregnant
« on: February 19, 2012, 02:37:56 PM »
Every time you go shopping, you share intimate details about your consumption patterns with retailers. And many of those retailers are studying those details to figure out what you like, what you need, and which coupons are most likely to make you happy. Target, for example, has figured out how to data-mine its way into your womb, to figure out whether you have a baby on the way long before you need to start buying diapers.   :yikes:

http://shopping.yahoo.com/articles/yshoppingarticles/818/how-target-figured-out-a-teen-girl-was-pregnant-before-her-father-did/
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Offline Ken

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Re: How Target Figured Out A Teen Girl Was Pregnant
« Reply #1 on: February 19, 2012, 02:58:52 PM »
It's amazing how detailed their profiling can be just by studying your buying habits.
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Offline Skhilled (OP)

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Re: How Target Figured Out A Teen Girl Was Pregnant
« Reply #2 on: February 19, 2012, 03:30:23 PM »
I'm sure that are not the only ones...
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Offline Lesmond

Re: How Target Figured Out A Teen Girl Was Pregnant
« Reply #3 on: February 22, 2012, 11:38:36 AM »
Interesting read...

I noticed that the statistician's surname is the same has mine  :yikes: might be related  :opps:

Quote
He talked to Target statistician Andrew Pole
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Offline Skhilled (OP)

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Re: How Target Figured Out A Teen Girl Was Pregnant
« Reply #4 on: February 23, 2012, 09:27:25 AM »
LOL, I didn't even catch that.
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